Why Boori Children’s Furniture Is the Choice of Over 1 Million Parents

A Vision That Started in Sydney

Over 25 years ago, Boori began as a simple nursery store in Sydney. Founder Justin Chui quickly recognized the demand for well-made, matching furniture that could hold up to real family use. When a local supplier struggled, Justin took action, acquiring the factory and launching Boori—a brand built on quality, durability, and thoughtful design.

Today, Boori operates globally, crafting children's furniture that blends traditional craftsmanship with modern innovation.

Expertly Crafted for Durability and Comfort

Boori’s children’s furniture is designed to support your child from toddlerhood through their formative years. Whether it’s a sturdy bed, a practical storage unit, or a versatile desk, each item is made with family life in mind—strong, safe, and adaptable.

Hand-selected FSC-certified timber ensures eco-responsible sourcing, while laser-cutting technology maximizes efficiency and reduces waste. This meticulous process allows Boori to use fewer trees and produce furniture that lasts much longer than the average product on the market.

A Signature Finish That Parents Trust

Boori’s finish is more than aesthetic—it’s a testament to quality. The brand’s unique multi-stage finishing process includes repeated sanding and layering, resulting in a deep, smooth, child-friendly surface. This not only enhances durability but also ensures Boori furniture looks great for years.

And with warranties extending up to 5 years, Boori stands firmly behind every product they create.

Eco-Conscious & Ethically Made

Boori believes in doing good for your child and the planet. Their commitment to sustainability has earned them recognition, including the title of Best Ethical Brand from Loved by Parents in 2019. They were also pioneers in achieving Greenguard GOLD certification, validating the safety of their paint finishes for indoor air quality and child health.

Boori: Furniture That Grows with Your Child

When you invest in Boori, you're investing in your child's comfort, safety, and future. Their children’s furniture collections are thoughtfully designed to meet changing needs while reflecting your values—quality, sustainability, and style.

🏡 Visit boori.com.au to browse a curated selection of premium children’s furniture that fits your lifestyle—and supports a healthier planet.