Haha! Nope, I never read that article of yours. Fascinating that we came up with such a similar idea.

In my version (in my head—I also didn't find the time to flesh it out or implement it), there are stakeholders like wildlife refuges, rehabilitation centers, nature societies, and so on who could customize the "games" to be on brand and whatnot. In that case, I was designing specifically for the Steem blockchain; I thought it could be their funds that supported the Steem community, which would make sense from a marketing perspective for them.

Anyway, we can add it to the list of ideas we should work on together. Thanks for linking!