My coffee is so much better when I have an Eve rant to go with it. I almost started reading while the kettle was boiling, but I waited so I could sit down with my coffee, all comfy and enjoy what I knew was going to be a good Eve rant!

I absolutely agree with all, except, I think the marketing angle is a little more insidious than that.
I don't think they are marketing 'to' people with some extra weight. I think they they KNOW the products they can get the huge margins from are fattening. The margins in sugar based and sugar boosted products are insane! (Also addictive, making repeat sales almost assured.)
But how do you increase sales with so many people thinking about their health and looks?! People will more likely limit consumption if they see a few extra pounds in the mirror in the morning and are disappointed because they want to look more like what they think is beautiful. This barrier to more sales is easy to remove. If you control what people tend think and you know the product your selling is likely going to make them gain weight if consumed at the rate they would like to sell it to them... Then lead them to think differently about fat.
"A little extra weight is good, it's natural... Now go buy another fast food snack! ;) "
I don't know about what everyone else thinks is beautiful or what's healthy for each person and all that. I just hate the head games that I believe I see being played on people by corporate driven mass media.