Why do 90% of tokens remain unnoticed? How to Join the Winning 10%
- Background & Consensus
Solana's high throughput and low fees have lowered the threshold for creating tokens. The result: hundreds of new tokens are launched daily, a few skyrocket within hours, but most quickly die out due to poor liquidity, weak narratives, or misconfigured permissions.
Daily new token launch data across LaunchpadTo improve your odds, you need both methodology and tooling: define what to do, measure against clear metrics. The issue isn't "can you launch", but "can you execute every detail from launch to operation." That's exactly the value CiaoTool brings.
- Six Common Causes of Token Failure
Think of this as a checklist: one strike makes things hard, multiple strikes = doomed project.
No Memorable Narrative/Meme
The "meme" in a meme coin condenses its marketing into a single image. If it can't spark laughter, warmth, or instant FOMO (fear of missing out), it will fade away. The golden rule: it must be understood within 3 seconds and allow infinite variations.
Before launching a token, creators usually develop a concept:
Stay close to current events / humorous storytelling, learning from the ideas and strategies of popular tokens.
Use Canva or meme libraries to generate impactful visuals.
Trigger emotional resonance / FOMO: nostalgia, satire, or a sense of belonging.
Five Attributes of a Good Meme (The 3-Second Rule):
Instantly clear: describable within 3 seconds ("This is a sneezing cat on ×× chain").
Adaptable: still works when text or scenes change (templated layers / blank dialogue boxes).
Memorable: catchy name/slogan with rhythm, easy to repeat after one reading.
Strong visuals: clear circular logo, striking colors, non-blurry thumbnails.
Low cultural barrier: understandable across languages, not reliant on local references.
Social Media Desert
In the meme world, interaction is crucial. Without interaction, there is no liquidity. Most failed projects rely on announcement-style posts, lack interaction, and don't update daily. Interaction is the best way to help more people quickly understand meme culture and spark emotional resonance.
Create a content calendar (GM posts, daily stats, memes, roadmap updates, holder reposts).
Highlight TG / other social community updates to boost user engagement.
Use snapshots to capture token holders at specific times, then pair with batch airdrops / multi-to-multi transfers to reward active addresses.
Poor Initial Liquidity
90% of "rug-pull" style moves follow the same pattern: low liquidity, large bundled volumes, and a high concentration in the top 10%. Multiple wallets end up flagged.
Release 60–70% of the supply into the pool; clearly disclose the allocation of the remaining portion (airdrop, team, treasury).
Before executing bundled trades, prepare multiple wallets for transactions, shuffle transfer sources, and avoid using a single funding source for transfers.
Flat Trading Charts
Major monitoring sites rank and expose tokens based on trading volume and trends.
Long periods of no trades, or sudden abnormal spikes, make it difficult to enter trending dashboards.
Use small, controlled-frequency real trades to increase visibility; avoid aggressive large orders that cause slippage and pullbacks.
Permissions / Security Overlooked
Mint authority not revoked, freeze authority not handled, metadata still editable - leading to poor audit/self-check results.
Fix: revoke mint authority at or shortly after launch, handle freeze authority as planned, lock metadata, and disclose permission status transparently.
Join the Top 10% Winners
To get your token into the top 10%, you need to achieve all of the following:
A memorable narrative (name, visuals, memes).
Transparent and verifiable permission settings.
Phased liquidity and airdrop strategies.
Ongoing community engagement and active trading.
CiaoTool is a tool that breaks down developers' plans step by step and makes execution visualized. It helps you avoid detours, automates repetitive tasks, and builds a true closed loop from "launch" to "active" for your token.
🌐 Official Site: ciaotool.io
✖️ Twitter: @CiaoTool
💚 Telegram: @CiaoTool