Indeed. We are also in blockchain infancy. The banksters had to go 'if you cant beat em join em' route. Now we get to be plagued with an arsenal of new folks peeking at 'blockchain' as soon as libre hits. Everyone will most likely lump up and equate 'blockchain' to 'FB/Libre'. And.. everyone will most likely believe FB when they say 'we are decentralized'.
Regardless, interesting times afoot!